VP
Mike, you will start the Dairy round. What’s your best statistic?
Mike
Despite my dairy being the smallest dairy in the district, it had a sales efficiency of $13,110 per square meter.
Jack
What about spoilage, Mike? How much dairy product did you have to throw away because of poor product turnover?
Mike
We lost about $14,000 last year in spoilage. But having a little spoilage is not a bad thing; it shows product is always on the shelf.
Jack
I guess your spoilage figures are OK.
Andrea
What was your overall profit?
Mike
We more or less stayed even for the year.
Andrea
Well my profit was $122,000. Is your profit this high?
Mike
No, it is not.
VP
Jack. You are next.
Jack
I reduced my dairy E&S by 30%.
Andrea
Did this reduction have an equivalent drop in sales?
Jack
Well, sales did drop by 19.3%, which is 10.7 percentage points less than the E&S drop. This shows a good part of the E&S reduction was due to good management.
Andrea
Just so that everyone knows, my dairy had an 11.9% rise in E&S costs, but my sales went up 19.6%. This is even better management than what Jack is claiming.
Mike
Jack, what was your total cost of E&S?
Jack
$9,000
Mike
I was a thousand dollars less.
Jack
But that difference is nothing!
Mike
Remember the very competitive business we are in. We make profits by doing many things just a little bit better than our competition, not by doing one thing very well.
Jack
But if you reduce your costs because sales drop, that should not count.
Mike
Well, my sales actually grew this year!
VP
Stop right there. All three of you had your chance to prove your dairy is the best. No more questions . . . . . . . . I say Andrea has the made the best case. This puts Andrea ahead with two points. Jack has one, and Mike still has not scored.
Andrea
Dairy and Produce! I’m the best!
Jack
Start looking over your shoulder. I’m not that far behind.
Mike
And my store’s stronger departments have not yet been analyzed in this interview.
| Jack’s Store | Last Year | This Year | ![]() |
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| Andrea’s Store | Last Year | This Year | ![]() |
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| Mike’s Store | Last Year | This Year | ![]() |
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